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The Humber Royal Hotel opens its doors with hopes of conference business

 

THE owners of Grimsby's former Hotel Elizabeth - which has undergone a £1.75-million refurbishment - have revealed plans to create Lincolnshire's biggest conference centre at the venue.

As reported, the landmark hotel was bought by Icon Hotels Ltd in January after the previous owners went into administration and was given its original name, The Humber Royal Hotel.

Since then, an extensive programme of work has been under way to refurbish the Littlecoates Road venue's 52 bedrooms, corridors, reception area, bar and lounge.

At a glitzy opening ceremony on Thursday night, co-director Tony Kaye said the next stage of the renovation is to overhaul the conference facilities by February or March next year.

He said: "When we took over the property, it was very tired and we aimed to produce a modern, stylish hotel that represents great value for money.

"The next step for us is creating a new conference centre by knocking the old restaurant and conference hall into one.

"It will be the biggest conference centre in Lincolnshire with room for 750 people or 400 diners."

For the full story, including residents' reactions to the refurbishment, see today's Grimsby Telegraph.

 

Link to full article here

 

Concorde Suite will be flying high after revamp

Anne Bennett, general manager, left, and Claire Brumby, sales manager, show off the new look of The Concorde Suite at Humber Royal Hotel, part of a £2 million investment into the hotel.

Conference facilities to rival the best in the region are under construction in Grimsby, taking spending on a recently acquired hotel past the £2 million mark.

The Humber Royal's Concorde Suite is being massively expanded, with rooms knocked through and a complete overhaul under way.

It follows the purchase in January last year by Icon Hotels, which has already seen the 52 rooms refurbished, together with entrance and brasserie.

Now, future plans for either extended meeting or new leisure facilities are being considered, together with the possibility of adding eight more rooms by reconfiguring the hotel layout.

 

Anne Bennett, general manager, said: "We had the official opening at the end of October, then Christmas came, but we managed to secure the funding for the work, which is always the big challenge.

"We started mid-January and it has to be completed for March 4, as we have a wedding on March 5.

"The one thing the original room lacked was natural daylight, but it will soon offer views over the Grimsby golf course and extra capacity because of the work. It is a fantastic view and we are working really well with Grimsby Golf Club.

"We are looking at being able to accommodate up to 600 for theatre- style, with 350 to 400 for dinner.

"We are also working on a patio area outside, which will be ideal for summer events."

It has been an encouraging new lease of life for the Littlecoates Road venue, with the hotel usually full Monday to Thursday and interest increasing on a weekend.

Mrs Bennett said: "When it comes to investment, we are looking at least £2 million. We had invested £1.8 million before we started on the function aspect.

"It has all been in the past 12 months – last month was the first anniversary of the purchase and we have achieved so much.

"We now want to do something with the frontage. It could be anything – meeting space or leisure – it is still to be decided."

Playing a key part in that decision will be Reading-based directors Martin Gray and Tony Kaye, who are looking at a second opportunity for this year.

But, for now, the focus is on getting Concorde flying again, with events as diverse as motor and fashion shows, new product launches and a share of the wedding, charity and corporate dinner and conference market all part of the plan.

Claire Brumby, sales manager at the Humber Royal, said: "The Concorde Suite was in dire need of a complete overhaul, especially after the fantastic bedrooms and the brasserie were completed. We are carrying the themes of the rooms through, so it will be quite a transformation."